NOTICE: The Media Design course degree has been rebranded in Media Literature

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Course Overview: The Bachelor of Arts in Media Literature program delves into the intersection of media studies and literary analysis, exploring the evolution and impact of narratives across various media platforms. Students will critically engage with film, television, digital media, and print, analyzing both content and form. Graduates will be equipped to understand and critique the role of media in shaping cultural, political, and social discourses.

Program Objectives:

1. Provide students with a comprehensive understanding of narrative structures across different media.
2. Foster critical thinking and analytical skills to dissect media content and its societal implications.
3. Encourage students to explore the historical, cultural, and technological contexts of media evolution.
4. Promote creativity and expression in producing media content.

Course Structure: The program spans over four years, divided into eight semesters, integrating both theoretical study and creative practice.

Year 1: Introduction to Media Studies, Basics of Literary Analysis, Film History, Writing for Media.

Year 2: Television and Cultural Impact, Digital Media Narratives, Classic Literature in Modern Media, Media Ethics.

Year 3: Global Media Literatures, Documentary Storytelling, Interactive Media and Gaming Narratives, Adaptation and Scriptwriting.

Year 4: Media Semiotics, Advanced Film Analysis, Media Literature Capstone Project, Contemporary Issues in Media Literature.

Year 1:

1. Introduction to Media Studies Exam
   • Overview of various media forms and their societal roles
   • Basic media theories and concepts
2. Basics of Literary Analysis Exam
   • Introduction to literary devices and techniques
   • Analyzing narrative structures and character development
3. Film History Exam
   • Evolution of cinema from silent films to the digital age
   • Major film movements and their cultural contexts
4. Writing for Media Exam
   • Basics of crafting narratives for different media platforms
   • Writing styles, formats, and conventions

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Year 2:

5. Television and Cultural Impact Exam
   • Historical evolution of television and its societal influence
   • Analyzing TV genres, from sitcoms to reality shows
6. Digital Media Narratives Exam
   • Exploration of narratives in digital platforms like blogs, podcasts, and web series
   • The impact of interactivity on storytelling
7. Classic Literature in Modern Media Exam
   • Examination of literary classics adapted into modern media
   • The challenges and nuances of adaptation
8. Media Ethics Exam
   • Exploration of ethical dilemmas in media production and consumption
   • The role of censorship, bias, and representation in media

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Year 3:

9. Global Media Literatures Exam
   • Study of media narratives from around the world
   • Cultural contexts and global media trends
10. Documentary Storytelling Exam
    • Analysis of documentary narratives and techniques
    • The balance between fact and narrative in documentary
11. Interactive Media and Gaming Narratives Exam
    • Exploration of narrative structures in video games and interactive media
    • Player agency and branching narratives
12. Adaptation and Scriptwriting Exam
    • Techniques for adapting literary works into scripts
    • Crafting dialogues, scenes, and sequences for visual media

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Year 4:

13. Media Semiotics Exam
    • Study of signs, symbols, and meaning in media content
    • Analyzing visual and auditory semiotics in media
14. Advanced Film Analysis Exam
    • Deep dive into film techniques, motifs, and themes
    • Analyzing films from a directorial or thematic perspective
15. Media Literature Capstone Project Assessment
    • An independent project showcasing students’ analytical or creative skills
    • Could be a research paper, a short film, or a multimedia project
16. Contemporary Issues in Media Literature Exam
    • Exploration of current trends and challenges in media literature
    • The impact of technology, politics, and society on media narratives

1. High school diploma or equivalent.
2. Letters of recommendation, preferably from literature or media studies educators.
3. A personal statement detailing the applicant’s interest in media literature and any relevant experiences.
4. A portfolio or sample of media or literary analysis, if available.